What Are Some Automations Most Entrepreneurs Should Know About?
I see it all the time. A founder drowning in work they shouldn’t be doing. Answering the same email for the tenth time. Manually copying customer info from a Stripe notification into a Google Sheet. Downloading a sales receipt, uploading it to a different folder, and renaming it. Stop. Just stop.
You didn’t start a business to become a professional copy-paste artist. The whole point is to build a system. An asset. Something that doesn’t completely fall apart the second you take a day off. And automation isn't some high-tech, scary thing anymore. It's how smart businesses stay lean and punch way above their weight class.
So, let's talk about the automations that actually matter. The ones people on Reddit’s r/Entrepreneur are actually using to get real work done.
Your Low-Hanging Fruit: The "Duh" Automations
Look, before you dive into complex multi-step workflows, you have to nail the basics. These are the things that take five minutes to set up and will save you hours every single month. It's amazing how many people skip this stuff.
First, your email. Are you still manually sorting everything? Set up filters. Aggressively. I have filters that automatically archive receipts, send newsletters to a "read later" folder, and star anything from a client. Gmail and Outlook have been able to do this for over a decade. Use it.
Then there's scheduling. If you're still emailing back and forth to find a time to meet, you're doing it wrong. Dead wrong. A tool like Calendly (free for basic use) lets people book a time on your calendar based on your availability. You just send a link. Done. No more "Does 2 PM on Tuesday work for you?" nonsense.
Real talk: I once watched a friend spend 20 minutes over three days trying to schedule a single 30-minute call. That's insanity. He now uses Calendly and says it’s saved his sanity.
The Glue of the Internet: Connecting All Your Stuff
This is where the magic really starts to happen. You have all these different apps that don't talk to each other. Your website form, your email list, your project management tool, your CRM. It's a mess.
Tools like Zapier and Make are the answer. Think of them as universal translators for your software.
- Zapier: Super easy to use, huge library of integrations. It's the king for a reason. Starts free, but you'll quickly want a paid plan (starts at $19.99/mo).
- Make (formerly Integromat): A bit more of a learning curve, but way more powerful and visual. And cheaper. Their paid plans start at a crazy low $9/mo.
- n8n.io: For the tech-savvy. It's open-source and you can host it yourself for free. The most powerful of the bunch, but you better be comfortable with a little bit of code.
So what do you do with them?
I know a real estate agent who has this setup: When a new lead fills out a form on her website (a "trigger"), Zapier automatically creates a new contact in her CRM (HubSpot), adds them to a specific email sequence in Mailchimp, and creates a task for her in Trello to follow up in two days. All of that happens instantly. While she’s sleeping. That’s a system.
Automating Your Marketing (Without Being a Robot)
"Marketing automation" can feel a little dirty. We've all gotten those soulless, generic email blasts. But it doesn't have to be that way.
Good automation is about relevance and timing. Not just volume.
Running an e-commerce store? A customer putting an item in their cart and then leaving is a huge signal. You NEED an abandoned cart sequence. A simple, one-hour setup in Shopify or with a tool like Klaviyo can send a reminder email three hours later. "Hey, did you forget something?" It's not pushy; it's helpful. And it recovers a ton of otherwise lost revenue.
Hot take: Your social media should be 80% automated. I don't mean bot comments. I mean scheduling. Spend one afternoon batch-creating your content for the next two weeks and load it into a tool like Buffer or Later. Then your social media is "done." You can pop in for 10 minutes a day to reply to comments, but the soul-crushing work of "what do I post today?" is gone.
The Money Stuff: Get Paid Faster
Chasing invoices is the absolute worst part of running a business. It’s awkward, time-consuming, and emotionally draining. So automate it out of existence.
If you have clients on a monthly retainer, for the love of god, use recurring invoices. Any modern accounting software does this. QuickBooks, FreshBooks, Zoho Books. You set it up once, and the invoice goes out on the same day every month. No more forgetting.
And you can automate the follow-up, too. Set up a friendly reminder to go out 3 days before the due date, and a slightly more firm one 7 days after it's late. This removes the emotion from it. It's just "the system" reminding them, not you personally begging to get paid.
Side note: A friend of mine who runs a small consultancy implemented automated payment reminders and told me his average collection time dropped from 45 days to just 12. Same clients, same work. Just a better system.
This stuff isn't just for big tech companies. It's for the solo consultant, the small agency, the bootstrapped e-commerce shop. We've helped dozens of businesses here at WovLab set up these exact kinds of systems. It often starts with a simple, annoying problem. If you're staring at a spreadsheet you have to update every single day and thinking, "There has to be a better way," there is. We can help you find it. Get in touch with us or ping us directly on WhatsApp at 9680810188.
So here's my challenge to you. Don't try to automate your whole business this weekend. That's a recipe for disaster. Just pick one. One repetitive, annoying task you did this week. Google "how to automate [that task]". And spend one hour trying to build a solution with one of the tools I mentioned. That's how it starts.